Google adwords-search

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Google Search Advertising Advanced Exam Practice Test Sample Questions:

1. How many times a day, can you change your daily budget for a Google AdWords campaign?

A) As many times as you'd like to.
B) One
C) Thirty
D) Ten

2. Steve is managing several Google AdWords account for his clients. Steve would like a way to prevent his clients' ads from showing on his network. What tool can Steve use, to prevent his clients' ads from appearing?

A) Steve can use the 'Don't Show My Clients' Ads' feature in Account Manager.
B) Steve can't block Google AdWords ads from appearing - he just shouldn't click on them.
C) Steve can use the 'IP Address Exclusion Tool' option in Account Manager.
D) Steve can use the 'Prevent Ads from Displaying to Me' option in Account Manager.

3. Google recommends that ad creators include a strong call to action phrase in their advertisements. Which of the following is the weakest call to action phrase?

A) Buy
B) Purchase
C) Click here
D) Call today

4. Holly has a business of selling coffee beans online. She would like to start using Google AdWords but she has a limited budget for advertising. Which one of the following keywords would likely help Holly the most, considering her limited budget?

A) Gourmet coffee beans
B) Coffee
C) Holly should add as many keywords as possible and then use the CPM method.
D) -tea -free -samples

5. Which of the following reports in Google Analytics is used to learn how well (or poorly) the landing pages are performing?

A) Funnel Visualization
B) Top Landing Pages
C) Site Overlay
D) Top Exit Pages

Solutions: