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IBM 00M-246 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Sales & Competitive Positioning | 15% | - Use cases and scenarios - Competitive differentiation - Customer benefits and ROI |
| IBM Products & Technologies | 25% | - Unica, Coremetrics, SPSS, Cognos integration - Sterling suite solutions - WebSphere Commerce |
| IBM Smarter Commerce Overview | 20% | - Business challenges and solutions - Concept and value proposition |
| Smarter Commerce Solution Areas | 40% | - Fulfill offerings and supply chain visibility - Service offerings and customer support - Buy offerings and order management - Market offerings and capabilities - Sell offerings and cross-channel commerce |
IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:
Question #1
What customer value is delivered with holistic inventory visibility?
A. Providing only the best quality products.
B. Incorporating customer sentiment into the order process.
C. Reducing supply chain costs.
D. Fulfilling orders via inventory in-transit.
Question #2
One key capability required for effective service delivery scheduling is?
A. Multi-channel selling
B. Network optimization
C. Cross-docking to achieve supply chain service levels
D. Cross-partner coordination/ management
Question #3
In order to effectively implement ___________ you must be able to aggregate line items from individual orders to send to suppliers and then separate them out again for customer fulfillment.
A. cross-channel order management
B. store operations
C. supply chain visibility
D. social marketing
Question #4
Which of the following IBM software components provide analytic capabilities that can support all phases of the commerce cycle?
A. Cognos
B. ILOG Optimization
C. Unica
D. WebSphere Commerce
Question #5
Which one of these software solution components providing business capabilities is
NOT part of the 'Market' offerings?
A. Coremetrics
B. Unica
C. ILOG
D. WebSphere Commerce
Solutions:
| Question #1 Correct Answer: D | Question #2 Correct Answer: B | Question #3 Correct Answer: C | Question #4 Correct Answer: D | Question #5 Correct Answer: C |
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