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Salesforce Media-Cloud-Consultant Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Subscriber Lifecycle Management | 20% | - Audience segmentation and personalization - Subscription products, billing and renewals - Subscriber acquisition, onboarding and retention |
| Topic 2: Industries CPQ, CLM and Order Management | 20% | - Contract lifecycle management and compliance - Order capture, fulfillment and delivery - Configure, price and quote media offerings |
| Topic 3: OmniStudio Implementation | 15% | - Integrate processes across channels - Design digital experiences with OmniScripts and FlexCards |
| Topic 4: Advertising Sales Management | 25% | - Manage accounts, advertisers, agencies and partners - Proposal creation, pricing, contracts and fulfillment - Product catalog, inventory and ad space configuration |
| Topic 5: Media Cloud Fundamentals | 20% | - Integration with Salesforce platform and external systems - Overview of Media Cloud for media and entertainment industry - Core architecture, components and data model |
Salesforce Media Cloud Consultant Sample Questions:
Question 1
Acustomer wants to know which products have low reception with the customers. However, the publisher is having a hard time analyzing the data because apportunities reflect only the sold products, excluding products which were once part of an opportunity but were later dropped. What should a consultant ensure is included in the design so that sellers can store and access different version of the proposed media plan and its line items?
A. a media plan version field in opportunity line item (OLI)
B. product schedule functionality
C. product mapping to an active price list
D. quotes, and 'Sync to opportunity' custom button
Question 2
A customer is using media cloud and they need to report on how well a digital advertising campaign is performing. The company is using google ad manager as one of their primary data sources. Which productshould a consultant implement to analyze campaign performance?
A. marketing cloud intelligence
B. CRM analytics
C. custom reporting solution
D. standard salesforce reporting and dashboards
Question 3
Which two objects in the media cloud data model hold specific ad sales information within the advertising sales management application?
A. media plan placement
B. quote
C. adcreative size type
D. contract line item
Question 4
When creating a digital ad sales media proposal, which object mapping is used to link one show with multiple ad space formats during the catalog design?
A. ad space specification (One-to-many)
B. ad space creative size type (one-to-many)
C. ad space creative size type (one-to-one)
D. ad space specification (one-to-one)
Question 5
During proposal line item creation, a consultant needs to able to select a value for a picklist type attribute.
Which non-overridable behaviour must the consultant select during the assignment to the parent object type?
A. is not Assetizable
B. is Not Translable
C. Run-time Configurable
D. is Encrypted
Solutions:
| Question 1 Answer: D | Question 2 Answer: A | Question 3 Answer: A,B | Question 4 Answer: A | Question 5 Answer: C |
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